Job Description
Job Description
Career Renew is recruiting for one of its clients a Content & Community Marketing Manager - Blockchain - this is a fully remote role and candidates can be based anywhere.
Role overview:
As the Content & Community Marketing Lead, you will play a pivotal role in shaping our voice and brand presence within the blockchain, AI and Web3 space. Your mission will be to drive awareness, engagement, and thought leadership by producing and managing high-quality content, managing social media channels, and fostering an active community. This role blends strategic content creation, social media management, and distribution, ensuring that we remain a trusted and influential player in the industry.
Key Responsibilities:
Market education & content creation
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Develop and manage a content calendar to drive awareness of us and our proposition.
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Manage production of engaging, high-quality content tailored for X (Twitter)
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Collaborate with the design team to create high-quality visual content.
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Translate complex blockchain and investment concepts into accessible, compelling narratives for both crypto-native and general audiences.
Social Media & Community Engagement
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Create and execute X-first content strategies to grow our presence and foster engagement with the blockchain community.
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Monitor and participate in online conversations, responding to questions and feedback to strengthen community ties.
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Drive growth and engagement through strategic social media content that positions us as a thought leader in the space.
Distribution & Amplification
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Expand content reach via blogs, newsletters, and other distribution platforms, ensuring consistency across all channels.
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Collaborate with external partners to amplify key messages and broaden our audience within the blockchain and Web3 ecosystem.
Campaign Execution & Iteration
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Support major product announcements and initiatives by crafting messaging, creating promotional assets, and managing timelines.
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Analyze performance metrics to refine strategies and enhance engagement over time.
Stakeholder Collaboration & Education
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Work with cross-functional teams to create educational content that empowers partners and users to fully understand and utilize our offerings.
Requirements:
Deep understanding of the crypto ecosystem, its trends, and its nuances
Exceptional written skills in English
In-depth knowledge of Twitter (X)
Successful experience in managing a company's Twitter (X) account in the crypto space
Produce high-quality, engaging content for Twitter (X), please provide links.
Compensation & Package
Wellbeing & Fitness support
Mental Health program
Co-working reimbursement
Medical insurance
Foreign language learning support