Job Description
Job DescriptionCompany Introduction
We are a dynamic Ecommerce/DTC brand in the Jewelry & Accessories sector, seeking a Brand Strategist to join our team. This role is available for 30-40 hours per week or 20 hours per week. The position is remote, and we require proficiency in English. The payment type is retainer-based, with a monthly salary range of $3,000-$4,000 or $5,000-$6,000, depending on experience. The ideal candidate should be at a senior level. These are not the exact job specifics; the criteria can be negotiated directly with the client in the interview.
Responsibilities
- Own the Brand DNA: Become the guardian and storyteller of our brand, amplifying its core values across every touchpoint.
- Craft Culture, Not Just Campaigns: Translate big-picture vision into everyday reality across website and social media.
- Set the Visual Standard: Develop design guidelines that the team loves to use.
- Inspire & Communicate with Multidisciplinary Teams: Unify UX/UI designers, Store Managers, and UGC creators behind a common vision.
- Build & Systemize Creative Excellence: Create scalable systems and templates that inspire.
- Stay Ahead of the Zeitgeist: Understand Gen Z and Gen Alpha trends and integrate them into the brand.
Qualifications
Must Haves:
- Proven experience in launching, growing, or transforming brands.
- Strong design expertise, blending artistic instinct with strategic thinking.
- Excellent communication skills, providing clarity and inspiration to teams.
- Hands-on approach with a willingness to push boundaries.
- Deep understanding of online trends and aesthetics.
- Passion for community building and storytelling.
Nice to Haves:
- Experience in the Jewelry & Accessories sector.
- Familiarity with performance-oriented DTC strategies.
- Background in eCommerce analytics and metrics.
- Ability to mentor and lead creative teams.
- Knowledge of digital marketing tools and platforms.