In-House SEO & Web Optimization Specialist
Job Description
Job Description
Job Title: In-House SEO & Web Optimization Specialist
Location: Bohemia, NY (On-site, Full-Time)
Company: Gorilla Brands (In-House Agency)
Pay: $60,000 - 85,000, depending on experience
Type: Full-Time
About Us
Posted by Rapid Home Services Group Hiring for Our In-House Agency, Gorilla Brands
This position is for Gorilla Brands, our in-house marketing agency that handles all
branding, SEO, and advertising across the Rapid Home Services Group portfolio of
companiesand for a growing roster of external clients as well. Gorilla Brands specializes
in performance marketing for contractors and home service brands, helping them
dominate local markets with trackable, ROI-focused campaigns.
Were Gorilla Brands, a performance-driven marketing agency built to dominate. We
specialize in turning contractors and home service businesses into undeniable local
leaders through branding, local SEO, and paid ads. Now, were looking to bring our SEO
firepower in-house with a true professional who can own our search presence and drive
serious results.
Who Were Looking For
An experienced, technical SEO expert who can do it all from on-page and off-page
optimization to technical audits and hands-on website edits. Youll work directly from our
Bohemia office alongside our creative, media, and marketing teams.
We dont want someone who needs to hand off changes to a dev team we want
someone who makes the changes themselves. Youll manage multiple client websites
(mostly contractors/home service brands) and will be responsible for site health, keyword
growth, local rankings, traffic quality, and conversions.
Key Responsibilities
Audit and optimize websites for technical SEO (site speed, mobile, crawlability,
schema, etc.)
Perform and implement on-page SEO: title tags, meta descriptions, headers, internal
linking, keyword placement, image optimization
Manage and improve local SEO: Google Business Profiles, citations, maps
optimization, and local signals
Conduct competitor analysis and keyword research to identify growth opportunities
Work with our content team to guide SEO-driven blog topics, landing pages, and site
architecture
Implement and manage tracking tools like Google Search Console, Google Analytics,
and call tracking tools
Build and manage backlinks through ethical, high-quality strategies
Monitor and report on rankings, traffic, conversions, and site issues
Work with dev/design when needed, but able to execute changes directly in
WordPress or similar platforms
Requirements
3+ years of professional SEO experience
Proven ability to rank websites locally and organically
Strong knowledge of technical SEO (core web vitals, schema, sitemaps, redirects,
etc.)
Solid understanding of WordPress and ability to make site changes directly
Experience with tools like SEMrush, Ahrefs, Screaming Frog, SurferSEO, and Googles
tool stack
Familiarity with call tracking, UTM tagging, and funnel tracking
Excellent communication skills able to report progress and insights clearly
Self-motivated, detail-oriented, and focused on results
Bonus Points For
Experience with home service/construction/contractor websites
Basic HTML/CSS or web design experience
Ability to optimize pages for paid traffic and conversion as well
Understanding of CRM integration and analytics dashboards
Benefits
What You Get
Competitive salary based on experience
Full-time, in-office role in our Bohemia location
Room to grow and lead the SEO department in-house
A fast-paced, results-driven environment that actually appreciates great work
Opportunity to work on real campaigns that generate real revenue and visibility